Shree Flora Premium Incense Sticks

The volume play — 200g of everyday flora for the buyer who burns two sticks a day and needs the maths to work. Shree Flora is the daily-consumption format of the Chaitanya Global floral range. Where the 50g Chaitanya Flora box serves impulse and trial, the 200g Shree Flora box serves commitment. This is the pack that temples order in cases, that households with a morning-and-evening pooja routine stock for the quarter, and that grocery stores place at eye level because the 200g format drives the highest per-transaction value in the everyday incense segment. The fragrance is a bright, clean floral bouquet — universally appealing, never polarising, and consistent stick to stick. Each burns 60+ minutes with moderate smoke and a pleasant room note that fades gracefully. The masala-process base keeps the floral character genuine rather than perfumey. The 200g box holds 120+ sticks. At two sticks per day (typical daily-pooja usage), that is a two-month supply per box. The per-stick economics favour the buyer over smaller packs, which is the trade-up pitch: “You buy 50g every two weeks anyway — the 200g box costs less per stick and lasts two months.” That pitch works at every level, from the retail customer to the temple procurement committee. For importers, Shree Flora is the volume anchor. It is not the most interesting SKU in your catalogue, and it will never be the one you lead with in a sales pitch. But it will be the one that generates the most consistent, predictable reorder volume month after month. Baseline SKUs in large formats are the revenue foundation that hero products sit on top of. The packaging is clean, traditional, and immediately legible as floral incense. No explanation needed, no shelf talker required. It does exactly one thing — deliver reliable floral agarbatti at a competitive per-stick cost — and it does it at scale. Shelf life is 36 months from manufacture. Available for private label with custom packaging, minimum 1000 units.